RBC Clearing & Custody promotes Greg Plifka as new chief revenue officer

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MINNEAPOLIS (September 7, 2023) –RBC Clearing and Custody (RBC C&C), a leader in clearing, custodian and execution services for independent broker-dealers and registered investment advisors, named Greg Plifka as its first chief revenue officer.

Over an impressive 40-year career, Plifka has extensive experience in sales, compliance, operations, legal, technology and management. Most recently, he served as director of business development at RBC C&C. He joined RBC in 2007 as part of its acquisition of J.B. Hanauer & Co where he was chief operating officer.

Plifka will be responsible for accelerating revenue growth for the RBC C&C business line. He will continue to lead new business development efforts and will take on additional responsibilities to help build even stronger business relationships with the firms and financial professionals served by RBC C&C.

“Greg is the right leader to bring us to the next phase of top-line growth given his expertise and exceptional track record,” said Brett Thorne, president of RBC C&C. “This newly created role and his appointment to it marks a significant milestone for RBC C&C, as we continue to invest in our people and technology to help lay a path for our long-term success.”

“This opportunity represents a remarkable alignment of my passion and the expertise I’ve gained throughout a rewarding career in financial services,” Plifka said. “With the capabilities across RBC, a new unified technology platform, and a talented business development team, we are primed to strengthen relationships and grow revenue.”

About RBC Clearing & Custody

RBC Clearing & Custody provides clearing, custodian and execution services for independent broker-dealers and registered investment advisors. A leader in the U.S. brokerage industry since 1909 and a custody and clearing leader since 1979, RBC C&C specializes in delivering innovative technology, fiscal strength, world-class resources, investment insights and attentive service to help financial services providers accomplish their business goals. RBC Clearing & Custody is a division of RBC Capital Markets, LLC, member NYSE/FINRA/SIPC, a wholly owned subsidiary of Royal Bank of Canada (RBC), one of the world’s largest and strongest banks. For more information, please visit www.rbcclearingandcustody.com.

Media Contact

Megan Boldt at megan.boldt@rbc.com

© 2023 RBC Clearing & Custody, a division of RBC Capital Markets, LLC, Member NYSE/FINRA/SIPC.